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Women Entrepreneurial Training, my social responsibility

#Homepreneur lets take about entrepreneurial motivations, you want to focus on three distinct elements. We'll talk about self-efficacy, cognitive motivation, and tolerance for ambiguity. With self-efficacy, it is similar to confidence, but it's focused on your ability to achieve a specific task. So this intersects the element of entrepreneurial mind-set and entrepreneurial motivation. It's related to control, but again it's activity specific. You may be a confident person, but you may not have self-efficacy as its related to public speaking for example. You may have high confidence in yourself in general, but you may not have high self-efficacy when it comes to developing cash-flow statements in an accounting and financial element. So, in this context, what we want to recognize with self-efficacy, is that it's a piece of confidence that's task specific. And it's a top predictor of individual performance in a variety of tasks. When you think about how to improve your self-efficacy, well mastery is certainly one of those, and that's building experience and building expertise. There's role modeling which is observing others. There is social persuasion, a verbal encouragement from trusted sources from our friends and family that we can do it. And there are other psychological cues that play a role as well. So when we look at some of the great entrepreneurs of our time to include wale adenuga, aliko dangote etc, you see a variety of mantras and quotes associated with him. And so with that we see this element of a can-do attitude an element of persistence that they exhibits. Cognitive motivation plays a role in that but we will talk about that later.

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